How do you choose the right colors for a logo design? Selecting colors that resonate with a brand's identity and appeal to the target audience seems crucial, but what are some key considerations or tips for making those choices?
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Think about your brand’s core values, mission, and target audience. Your logo should reflect the essence of your brand. For instance, a tech startup might lean toward blue for its professional and trustworthy connotations, while an eco-friendly brand might choose green to emphasize sustainability.